February 6, 2019
Monica Piccininno
Are you getting the most out of Google Analytics?

Are you getting the most out of Google Analytics? Here are a few ways you could be learning more from Google's tool!

First, use Google Analytics to see how your content is performing and check out the bounce rate. As Forbes said, "Many times you can tell right away if your targeting or messaging is off or if the landing page is failing to convert, simply by seeing how much of the traffic from a paid source immediately bounces out."

Traffic and lead origins are also very important. You could also see if any companies are visiting your website and which ones. 

For even more ways you could be using Google Analytics, check out the article linked from Forbes!

14 Key Functions Of Google Analytics Agencies Should Be Using

Use Google Analytics Organic Search data as a guide map when promoting your agency on social and building marketing materials.Create Audience Segments By using the Segments feature within Google Analytics you can learn a lot more about very specific audiences, inclu

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