Fighting back against writer’s block

Anyone that has experienced this can attest to it – writer's block is the worst! Practical Ecommerce came up with a list of ways to combat writer's block for SEO. They said, "The first way to break writer's block is […]

Content marketing for B2B

When it comes to content marketing strategies, B2C businesses tend to do better than B2B. The Content Marketing Institute reported that there were three reasons for this – a lack of documented strategy, lack of consistency, bad content, trying to […]

Digital marketing and SEO take patience

Entrepreneur said, "To run the digital marketing race, you not only have to train but to change the way you train. By working to understand purchase cycles and how they fit into your marketing time line, you'll set your business […]

Do you want to start an ecommerce business?

Do you want to start an ecommerce business? Here are a few things Entrepreneur thinks you should know first! After you decide what it is you want to sell, start with registering as an LLP and creating a business bank […]

Notable ecommerce trends

The Ecommerce world is changing and evolving quickly, so here are some notable trends to keep you in the loop! First of all, if your business lends itself to Ecommerce and you have not made the jump yet, what are […]

Want to work in ecommerce?

Ecommerce is a promising and growing industry! If you're asking yourself what it takes to get a job in this field, here is some great information! Before jumping right into looking for open positions, take the time to define the […]

SEO can get you ahead

Forbes reported a powerful statistic about search engine optimization and why it is so vital. They said, “With the front page of Google receiving 95% of all web traffic, while other pages receive 5% or even less, you really need […]

What to do if your organic traffic is dropping

If your organic traffic numbers are dropping instead of going up, there is definitely a problem. However, don't panic! There are ways to reverse that trend! First, check the simple website performance, because a kink there could definitely make an […]

What to avoid in content marketing

Content is King, build it and they will come. Have you heard those sayings? There is absolutely some truth to them, but if your content isn’t performing as well as you hoped it would, these could be the reasons why! […]

Working together with one content strategy

Forbes said that when many different employees throughout an organization are creating content, it can get confusing and discombobulated. They also said, “To achieve a unified content strategy, there must be a centralized content management tool used by the entire […]

Content that keeps working for you

This article has some great information about organizing your website and being very intentional with your content. Is has examples of structure and site organization. They said, “Too many people fall into the trap of churning out blog content for […]

Finding a balance between curating and creating

In a perfect world there would be an abundance of created content for your blog, but most of the time that just isn’t possible. Creating large amounts of custom blog posts is expensive and time consuming, not to mention difficult […]

Getting started with SEO copywriting

Just dipping your toes into writing for SEO? Not sure where to start? Not to worry, we have resources! Joost de Valk and and Marieke van de Rakt are definitely thought leaders in this department, and Marieke put together a […]

Marketing on Twitter

Not sure where to start on a twitter page? The first thing to remember once you set up your profile is that Twitter is a little different than many other social platforms. Twitter revolves around interaction and if you want […]