The best place to start with keyword research

You'll see it everywhere in SEO tips – do keyword research! But, what does that mean? Where do you start? One place to begin is by checking out competitor keywords. Content Writers suggested, "Take a look at the keywords, phrases, […]

The ultimate SEO case study on travel brands

Travel brands are good at SEO. Really good. We can learn a lot from their strategies and techniques! One way travel brands win at SEO is by having landing pages for keywords. They also have really strong title tags and […]

If your content isn’t ranking, read this

Finding that the amazing content you wrote isn't performing like you hoped can be discouraging, but don't give up yet! There are a few reasons why that content might not be performing like you hoped.  Start by taking a hard […]

Check out this new Facebook marketing feature

There's an interesting new feature in Facebook marketing! Marketing Land reported, "The new offering allows businesses to create an automated question and answer experience within Messenger that launches via Facebook’s click-to-Messenger ads for Facebook News Feed." They are calling it […]

How much do you know about YouTube SEO?

Just like Google, there's an algorithm to YouTube. If you're using YouTube for your business, you should know your way around those algorithms to get your videos the most visibility.  Though there are similarities, the strategy is not the same […]

How much do you know about Instagram?

Did you know that Instagram has a billion active users? Or that 25 million of those are businesses? When you use a platform it's good to have a solid knowledge base about it. We have some interesting facts about Instagram […]

The ultimate ways to keep people on your page

Do you have high bounce rates? Do something about it! The first step is to get people reading. If you're seeing on your analytics that people are bouncing from your site fairly quickly, that probably means they are not spending […]

What are your blogging weaknesses?

Every blogger has their strengths and their weaknesses. You might be surprised how many people share the same struggles as you! One place that a lot of people get stuck is in keyword research and topics. If you're stuck, try […]

The best Google Analytics tips on target audience

Are you reaching your target audience? You can find out on Google Analytics. Sometimes what you find might surprise you! SERPSTAT said, "Usually the target audience is analyzed before creating a business, but if your sales are unstable in your […]

Top ways you can use keyword research for Ecommerce

One of the best ways to improve your SEO strategy is to do keyword research.  As Search Engine Journal said, "Keyword research is the foundation of every SEO strategy, especially when it comes to onsite SEO. Done well, it provides […]

Why do backlinks matter and how do you get them?

Backlinks are one of the pillars of SEO strategy. A backlink is a link to your website from another website, and they work almost like reviews to show that your site is high quality and relevant.  One way to quickly […]

Why content is a top factor for SEO ranking

Do you want to rank on Google? Of course you do! The best path to ranking well on Google is creating quality content that is relevant to readers. Search Engine Journal said, "If one thing matters more than anything to […]

Potential changes coming to Instagram

Instagram is working on some new updates that marketers should know about.  Search Engine Journal reported, "Instagram has been found testing several upgrades to stories that include a layout mode, new boomerangs, and redesigned icons." This will be especially helpful […]