Be a better startup blogger
How do you become a better blogger for your startup? Make the time for blogging and stick to it. Keep your blog current with industry news so others look to you as a thought leader. Also, don't be afraid to […]
Work on those conversions
How do you use psychology to your advantage for conversions? First of all, start with the UX! People like websites that are easy to understand and navigate. It's also a good idea to not have too many options. Entrepreneur explained […]
Get to work on your off-page SEO
Once you have your on-page SEO under control, start working on your off-page SEO! Backlinks are important for improving your traffic and ranking. Try some guest blogging! Also BloggingX said, "Content marketing and blogging are all about demand and supply […]
Why content curation works
Why does content curation work so well? One reason is that it builds authority. Posicionarnos said, "People will know that if they seek information about your industry they can always trust content you have to help them." Another way content curation […]
Content creation and curation are not the same thing
How are content creation and content curation different? Content creation is original content completely from scratch. You think of the topics, the ideas, form the words, and create for your audience. Content curation involves sharing specific content that is relevant […]
Focusing on both conversion and SEO
You don't have to choose between conversion and SEO. There are some techniques you can use that are beneficial for both! Utilize up-selling, and cross selling on your website and spend some time focusing on your call to action. Both […]
The best ways to blog for ecommerce
Blogging is a great way to work on your SEO for your ecommerce business. Prisync said, "Search engines love sites that are regularly updated with fresh content and new insights. Fortunately, the freshness factor is factored into the algorithms, where search engines […]
Mobile “separate” vs. responsive – which is best?
Responsive mobile sites are definitely better than separate ones. How do we know this? Because Google's John Mueller said so on Reddit. He wrote, "At some point all of these sites with separate mobile URLs should just move to a […]
Finding and targeting the right SEO keywords
When doing keyword research, think about your overall goal. What would people be searching that are the most likely to pay for your product or services? That's where to start. Neil Patel said, "Spend a little bit of time doing […]
Creating content for mobile
Prioritizing mobile for your website is incredibly important, and that includes content! Start by making sure your website is mobile friendly, then focus on the content. Titles and media descriptions are important and remember that users will be tapping instead […]
Check out this podcast about mobile SEO
Voices of Search has a great podcast out about mobile SEO. Check it out on your commute to work! As you probably know, Google is switching to mobile-first indexing which is going to have a huge impact on SEO as […]
Digging deeper into SEO
Once you've confidently mastered basic SEO techniques, it's time to work on some more advanced options. Optimize your landing page with long-tail keywords, at least 2,000 words of copy, and relevant headlines. Then, make sure all crawl errors have been […]
Time management and content creation
You can create useful, relevant, and successful content! First, figure out what your goals are. Create content that will give you the most return toward the specific goals you want to reach! Work on brand awareness, SEO rankings, and conversions. […]
Quick SEO tips
It's alright if you don't have time to become an SEO expert, here are some quick tips for beginners! First, have you been editing your slug? Shortening and removing words can really help your posts perform. Also, don't just leave […]
Finding time in your schedule for content
Let's be honest, when work gets busy content tends to be the first thing that gets pushed aside. The problem is, when is work not busy? How many times will content curation get pushed aside? Don't get stuck behind. Create […]