Focusing on both conversion and SEO

You don't have to choose between conversion and SEO. There are some techniques you can use that are beneficial for both! Utilize up-selling, and cross selling on your website and spend some time focusing on your call to action. Both […]

The best ways to blog for ecommerce

Blogging is a great way to work on your SEO for your ecommerce business.  Prisync said, "Search engines love sites that are regularly updated with fresh content and new insights. Fortunately, the freshness factor is factored into the algorithms, where search engines […]

Mobile “separate” vs. responsive – which is best?

Responsive mobile sites are definitely better than separate ones. How do we know this?  Because Google's John Mueller said so on Reddit.  He wrote, "At some point all of these sites with separate mobile URLs should just move to a […]

Finding and targeting the right SEO keywords

When doing keyword research, think about your overall goal. What would people be searching that are the most likely to pay for your product or services? That's where to start. Neil Patel said, "Spend a little bit of time doing […]

Creating content for mobile

Prioritizing mobile for your website is incredibly important, and that includes content!  Start by making sure your website is mobile friendly, then focus on the content. Titles and media descriptions are important and remember that users will be tapping instead […]

Check out this podcast about mobile SEO

Voices of Search has a great podcast out about mobile SEO.  Check it out on your commute to work! As you probably know, Google is switching to mobile-first indexing which is going to have a huge impact on SEO as […]

Digging deeper into SEO

Once you've confidently mastered basic SEO techniques, it's time to work on some more advanced options.  Optimize your landing page with long-tail keywords, at least 2,000 words of copy, and relevant headlines. Then, make sure all crawl errors have been […]

Time management and content creation

You can create useful, relevant, and successful content! First, figure out what your goals are. Create content that will give you the most return toward the specific goals you want to reach! Work on brand awareness, SEO rankings, and conversions.  […]

Quick SEO tips

It's alright if you don't have time to become an SEO expert, here are some quick tips for beginners! First, have you been editing your slug? Shortening and removing words can really help your posts perform.  Also, don't just leave […]

Finding time in your schedule for content

Let's be honest, when work gets busy content tends to be the first thing that gets pushed aside. The problem is, when is work not busy? How many times will content curation get pushed aside? Don't get stuck behind. Create […]

What the best blogs have in common

What to all the best blogs have in common? The Content Marketing Institute went to find out. They said, "Despite the challenges, brands and individuals have managed to engineer considerable success through carefully planned content strategies that owe just as much to […]

Some important Google stats

If you are trying to work on your search engine optimization, it's important to keep current with statistics about Google!  The graph speaks for itself – Google is in charge.  Search Engine Journal reported, "Google accounted for 96% of all […]

Is page speed actually important? The short answer is YES.  The Social Dribbler reported, "47% of consumers expect a webpage to load in 2 seconds or less and 40% of people will abandon a website that takes more than 3 […]