Strategies

It feels good to be productive and get those blogs done – but it can be hard sometimes! If you're feeling like you need a productivity boost, try tackling that hard task first. By getting it out of the way […]

Are you making blogging mistakes without realizing it? You should definitely be doing keyword research for blogging – don't skip that!  Using too many keywords is also a mistake, Google knows when you're trying too hard to stuff all your keywords […]

How do you come up with blog ideas? If we're being honest, that's often the hardest part. When you're stuck, try using tools like Buzzsumo to come up with keywords and that should spur some post ideas! Ubersuggest is another […]

Guest blogging is a great tactic to drive people to your site and make connections. But, how do you find sites looking for guest bloggers?  First start by just googling the topic you are qualified to write about and make […]

Athletes have always been marketing powerhouses. However, their place in advertising is shifting lately. Adweek said, "Brands are no longer using such figures to simply catch the eye of their audience but instead focus their attention on finding stars that […]

2019 is the year you are going to rank better on Google. You can do it! Start of with some eye-catching headlines and follow them up with some longer blog posts. Optimizing for mobile is going to be really important […]

Many content marketers focus on just the buyer's decision stage for higher conversion. However, it's a good idea to look at the buyer's entire journey instead of just one stage. The three parts of the buyer's journey are the awareness […]

Looking for a new blogging strategy? Trying to reach more people and increase engagement? Check the stats. Search Engine Journal put together some statistics about blogging, and found that many bloggers aren't implementing the most successful strategies! For example they […]

Search Engine Journal said, "To see any profitable traffic and high-quality inbound leads coming in through user search, you have to strategize your content around solid SEO." To do that, brand tightly and define the area or areas your content […]

When it comes to content marketing strategies, B2C businesses tend to do better than B2B. The Content Marketing Institute reported that there were three reasons for this – a lack of documented strategy, lack of consistency, bad content, trying to […]

Entrepreneur said, "To run the digital marketing race, you not only have to train but to change the way you train. By working to understand purchase cycles and how they fit into your marketing time line, you'll set your business […]

Forbes said that when many different employees throughout an organization are creating content, it can get confusing and discombobulated. They also said, “To achieve a unified content strategy, there must be a centralized content management tool used by the entire […]