Finding time in your schedule for content

Let's be honest, when work gets busy content tends to be the first thing that gets pushed aside. The problem is, when is work not busy? How many times will content curation get pushed aside? Don't get stuck behind. Create […]

How marketing and psychology are deeply connected

Marketing and psychology are deeply connected, and marketers can learn a lot from studies that have been conducted!  For example, Regan’s Reciprocity Experiment showed us that, "If you provide something of value to your customers or your website visitors, they will […]

How to make your content curation stand out

Content curation is a fantastic, efficient way to build your website content and reach your target audience. However, sometimes content curation turns into content "regurgitation." As Pam Marketing Nut said, "Many lazy marketers start copying, pasting and regurgitating other people's […]

Why content marketing is an important skill

Some people say that content marketing is a "soft skill." We disagree. Content marketers use a variety of really important skills to make an impact. They reach their target audience, drive sales, and make those conversions.  Copyblogger said, "No matter […]

Are you making these mistakes when creating content?

When it comes to content creation, little mistakes can cause big issues! Double check that you aren't making any of these mistakes. First, edit thoroughly! Even one typo portrays a negative image of your writing and your brand. Also, double […]

Using content curation to build your personal brand

Creating content on LinkedIn is a great way to build your personal brand, but there are some common mistakes that should be avoided. First, define your audience and don't stray too far from your message. If you're putting out content […]

How you can utilize content curation blogs as a reader

There is a lot of content out there in the world today. Some people find themselves overwhelmed with professional networking and staying on top of current topics. Others completely miss the new information and find themselves falling behind. This is […]