April 26, 2022

How to Strategically Create and Publish Different Types of Content

When it comes to business blogging, one of the cardinal rules is to keep things fresh. You don’t want your blog to become stagnant, and you certainly don’t want to start duplicating content (which can actually hurt your SEO efforts). So how do you keep things interesting?

One way is to experiment with different types of content. There are endless possibilities here, as long as the content is relevant to your business and target audience. This article by Inc. provides some great ideas, such as covering industry trends, interviewing industry leaders, and more. By mixing things up, you can keep your blog fresh and please readers and search engines alike.

Looking for more blog topic inspiration? Be sure to read through our article about generating winning topics.