Is your Instagram on trend?
First, make sure you are utilizing Instagram stories and making them interactive. Hootsuite said, "Questions, poll, countdown, and emoji-slider stickers don’t just prompt more engagement, they make Instagram Stories more sticky. In other words, people stick around longer if there’s something for them to interact with."
The Explore page is also showing growth along with shopping in-app and influencers.
What trends have you noticed?