DEVELOPING CONTENT
WITH PURPOSE
Increase your visibility around the topics and keywords that matter most to your customers.
Our content strategies provide a balanced approach to SEO that examines both on-page and off-page elements of a website to help brands compete more effectively against online competitors.
As a managed content service, we’ll keep your content up to date, and your brand positioned wherever your potential customers are searching.
OUR PROCESS
DISCOVER
Getting to know your business- Define the customer's pain points
- Understand their content interests
- Understand and engage with the solution being offered
- Define the contents purpose & goals
AUDIT
Uncovering SEO opportunities- Keyword & topic research & analysis
- Competitor visibility analysis
- On-page website SEO audit
- Data & analytics research analysis
CREATE
Developing your content strategy- Create a data-focused content strategy
- Identify writer(s) with subject-matter expertise
- Create, curate, approve & publish content
- Define publishing channels: website, blog, social, influencers
MEASURE
Measuring the impact- Social reach & engagement
- Search ranking visibility
- Impact on goals & conversions
- Content improvement & optimization opportunities
Ready to grow your business?