An argument for curating content from a competitor
Consistent, regular content is great for your brand and for SEO. A common question is - if a competitor writes a great article, should I curate it? Web Designer Depot argues that you should. They said, "If you truly believe in your own product/service, that’s a hell of a power move. If your competitors respond in kind, that could be the start of some lovely cross-promotion." What do you think - could you benefit from curating a competitor's content? What would you think if they curated yours? Confidence in yourself and your business can certainly go a long way.
5 Tips for Using Curation as a Content Strategy | Webdesigner Depot
You want to post links to things that other people have created that directly relate to your industry, product, and/or general subject matter.Heck, link to content on your direct competitors’ sites, if they’ve made something good.Read More