Google Algorithm Updates

Get the latest industry news and updates on Googles algorithm written by our team of SEO experts who also curate and share other relevant content related to Google's search engine algorithm updates and it's impact.
Hannah BrennerCureditor

If you work in SEO, staying on top of Google's algorithm changes is absolutely vital! Here are some recent - and not recent changes you should be aware of. 

Google's Penguin update made a splash in 2012 because it added to the importance - and quality - of backlinks!

The Pigeon update was all about local searches, helping those with physical locations that are trying to reach local customers. 

Also, "Google Fred update was launched in March 2017. Its main aim was to lower the ranking of websites or web pages that content-wise added no value to users but were completely focused on aggressive monetization through advertisements." 

Click the link for more notable algorithm updates!

11 Important Google Algorithm Updates Every SEO Professional Should Know

Google looked for web pages in its database that contained the exact keyword that the user queried and returned links of such websites on SERPs.In… Read More
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Monica PiccininnoDirector of Operations

When will the Google algorithm changes happen? Honestly, we don't know. John Mueller from Google tweeted that there isn't necessarily a timeline. He also said, "In general, these are not penalties, so instead of just waiting, I'd recommend getting objective input from peers early on, eg by posting in a forum." We will keep you updated if we get any new information about changes happening or a more definitive timeline!

Google Says There Is No Time Frame For Algorithmic Changes To Take Effect

Google's John Mueller said on Twitter yesterday "There is no fixed timeframe for algorithmic changes to take effect, past the need to recrawl & reprocess… Read More
http://www.seroundtable.com
Ryan HenryPresident & Founder

Interesting discussion on Search Engine Roundtable regarding a possible Google algorithm update this month. SEO tools are reporting both fluctuation in the 'SERP's weather' and that rankings have returned to their previous positions before the last update. We at Cureight have not seen any decline or dramatic increase in our clients traffic or positions to date. Have you experienced any traffic gains or losses over the past few days? Let us know.

Mid-November Google Search Algorithm Update Reversal Or Tweaks

The Black Hat World thread has the most chatter of the recent tweaks with the mid-November update.My main page disappeared and some random page which… Read More
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Monica PiccininnoDirector of Operations

The internet changes fast and SEO is no different! It might be hard to stay current with everything going on, but following Google's guidelines will pay off. One important change to note is that mobile speed is becoming increasingly important. Neil Patel's blog said, "It means that you need to have a functioning mobile site with content that matches your desktop site. This can be achieved with a responsive mobile site that dynamically updates content from desktop to mobile." For more important updates and changes, click the link!

The State of SEO: What the Latest Algorithm Updates and Reports Are Telling Us

Search engine optimization is a competitive, ever-changing landscape that requires marketers to adapt fast. Google changes its own algorithm up to 600 times every single… Read More
http://neilpatel.com
Monica PiccininnoDirector of Operations

Google's August 1 update, which some are calling the, "Medic update" has been rolled out. As said in Search Engine Land, "I collected over 300 domains from SEOs who said they were impacted and ran the results after manually categorizing all of them. I updated the results before publishing this story, and of the 325 submissions, almost half of them were in the medical and health space. As always, Google recommends making sure the content on your site is high quality and the website itself functions well for visitors. Have you seen any changes since the beginning of August in your site's performance?

Google’s Aug. 1 core algorithm update: Who did it impact, and how much?

The Google search algorithm from August 1 is now fully rolled out, and here is what we know about the update, who we think was… Read More
http://searchengineland.com
Monica PiccininnoDirector of Operations

Quick update - Google is speeding up some searches!

"VentureBeat reports Google is now speeding up some search queries by two-times by using Service Workers, a script that your browser runs in the background. Google said this currently only works on Chrome for Android running version 62 or up." 

Google speeds up some searches by 2x with use of Service Worker and Chrome for Android

Google is now speeding up some search queries by two-times by using Service Workers, a script that your browser runs in the background. Google said… Read More
http://searchengineland.com

Google recently confirmed it's 'broad core algorithm update'  with a message to companies that there is 'no fix' for pages but to focus on building great content. Our client's websites SEO visibility scores went up when this update happened and I am not surprised. To often people focus their SEO efforts on keywords and the company itself rather than users and what they are trying to solve. Building great content means being a resource for people so they can find all of the best answers in one place. This often means curating and sharing relevant content that others have written in addition to your own. Businesses solve problems for people and to build relationships online they need to help them understand the best way to solve it through content. By focusing on serving and helping your target audience you can stop worrying about Google and start enjoying growth.

Google Medic Update: What You Can Do To Fix Your Rankings

I know Google has said that with the Google Medic Update that started around August 1st that there is "no fix." Google just wants you… Read More
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