Content Creation Strategies & Tactics

Enjoy our content creation strategies and tactics written by our team of SEO experts who also curate and share the most popular content strategies from other industry leading content marketing experts.

7 Basic Tips for Creating Pages Your Visitors and Google Will Love

These days, to stand a chance of ranking highly on Google's organic search engine results pages (SERPs), you can't use traditional search engine optimization (SEO) tactics, such as keyword use,...
Ryan HenryPresident & Founder
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Hannah BrennerCureditor

Apple is getting involved with content creation! The Street reported, "Diversification is key, even at Apple Inc. While the company's ubiquitous iPhone is clearly its bread and butter, Apple has opportunities to bolster its bottom line through its services businesses, specifically content creation, according to an RBC Capital Markets research note on Monday, June 25." This just goes to show what an impact content has on business today! Plus, they just signed a deal with Oprah! It will be interesting to see how they leverage this and how it will impact the industry.

Apple's Next $10 Billion Frontier Is Content Creation

While the company's ubiquitous iPhone is clearly its bread and butter, Apple has opportunities to bolster its bottom line through its services businesses, specifically content… Read More
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Hannah BrennerCureditor

Anyone that has experienced this can attest to it - writer's block is the worst! Practical Ecommerce came up with a list of ways to combat writer's block for SEO. They said, "The first way to break writer's block is to consult the foundational tool for SEO: keyword research. Since search queries reflect information that people want to know and products they want to buy, it's a natural tool to consult when you're not sure what to write next." You can also do some Google searches and read other content to get inspired. If you are still stuck, click the link for more ideas!

9 Ways to Break Your SEO Writer’s Block

You have a topic to write about and a blank page. You also have writer's block, that dreaded mental paralysis that accompanies a clean sheet… Read More
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Monica PiccininnoDirector of Operations

When writing for SEO, always focus on the customer first. A paragraph full of keywords may seem great for optimization, but if it doesn't make sense or it isn't engaging it won't be read. Forbes reported, "Know your audience. It's not enough to create compelling copy - you must strive to create compelling copy that your readers value." Create interesting, eye catching headlines and always, always proofread! Remember, you can always go back and adjust things for optimization purposes. Focus first on the quality and the value of the content.

6 Ways Writers Can Master SEO Best Practices In 2018

Yes, it's a significant responsibility, particularly in our globally connected world where the search engine algorithms are constantly changing. However, going into the process armed… Read More
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Hannah BrennerCureditor

Forbes reported a powerful statistic about search engine optimization and why it is so vital. They said, "With the front page of Google receiving 95% of all web traffic, while other pages receive 5% or even less, you really need your organization to rank as high as possible." You can improve your strategy with diverse content, content that promotes your authority, and consistency. SEO/content creation software like ours can help tremendously with these goals. Long-form content is great for rankings and long tail keywords really make a difference. Finally, make sure your content is easy to read, not technical and complicated.

Thinking Outside The Branding Box: 10 Creative Ways To Boost Business Exposure

To succeed, you may need to opt for more creative strategies to improve your brand image and how it is perceived by the public. Here… Read More
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