Monica Piccininno Director of Operations

Check out this podcast about mobile SEO

Voices of Search has a great podcast out about mobile SEO.  Check it out on your commute to work!

As you probably know, Google is switching to mobile-first indexing which is going to have a huge impact on SEO as a whole. Your mobile site really needs to be performing well!

On optimizing for mobile they said, "It is that swipe, that quick click, that ability to shift into other content within your experience very quickly, is ultimately what the optimization of those menus will do for the user, but those user signals, along with the ability for Google to navigate, and crawl that is the secondary benefit that you generate from that."

Give it a listen and let us know what you think. What have you done to optimize for mobile?


Mobile SEO: The latest usage trends and content strategies for maximum impact

Jordan:             Absolutely, and what happens is that as you have some of these mobile pioneering companies, or innovators, say like a Zillow in the real estate industry, those companies create an entirely new set of expectations for users, and then when users visit your website or th

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Responsive mobile sites are definitely better than separate ones. How do we know this? 

Because Google's John Mueller said so on Reddit. 

He wrote, "At some point all of these sites with separate mobile URLs should just move to a responsive design anyway, which makes all of this moot. (Separate mobile URLs makes everything much harder than it needs to be)."

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Mobile-first indexing has been a huge change in the SEO world, so make sure your mobile site is in tip-top shape! Google has prioritized mobile, which means your mobile site is the one that will primarily be crawled and indexed. However, your desktop site will still be taken into consideration. Digital Branding Institute said, "Your desktop site will still be indexed if you do not have a mobile site or your mobile site does not reflect your SEO strategy. However, your rank will likely fall as mobile-friendly sites rise, meaning that fewer and fewer people will see your content when they make search queries." Click the link for some steps you can take to optimize your website for mobile!

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You might not be paying attention to your page speed, but Google is! It's also becoming a factor for mobile SEO as of July 2018. Forbes said, "While there are hundreds of factors that determine how high a site ranks in Google's search results, ensuring that your site loads quickly creates a strong foundation for you to build content and grow your organic traffic." Don't let details like this fall to the side and take away from all the great work done on your website!

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