Monica Piccininno Director of Operations

Common SEO Techniques for Entrepreneurs

There are a few SEO techniques that can help tremendously when starting your business. We say it all the time, but it is incredibly important to remember that quality content comes first. "Google pays attention to such things as the relevance and quality of your content, and rewards websites that are regularly updates with quality content, above websites that aren’t." Don't try to trick the system by overloading your content with keywords - it won't work. Outsourcing to the professionals is a great idea, especially because SEO can be really time-intensive. Finally, remember to stay updated because Google is constantly changing their algorithms and standards. 

4 Basic SEO Principles That All Entepreneurs Should Keep in Mind

Content is king, focus on quality content first and foremost

People often think about SEO in terms of complex tricks and procedures that will magically skyrocket a website up Google’s rankings (for what it’s worth, Google is, for all intents and purposes, the only SEO on the block these days)

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Monica PiccininnoDirector of Operations

Is page speed actually important? The short answer is YES. 

The Social Dribbler reported, "47% of consumers expect a webpage to load in 2 seconds or less and 40% of people will abandon a website that takes more than 3 seconds to load. So, if your website is too slow, it’s costing you money."

It's also important for ranking and search engine optimization. For example, if your mobile load speed is slow that could negatively impact your desktop rankings as well! 

Click the link for some great tips on how to improve your page load speed. 

20 Tips to improve your page speed for User Experience and SEO

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When a user’s browser requests files from your site, that request is routed to the closest server.Your network  might look something like this : If a user from South Africa visits your site, thir browser could download files from a [...]
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As Search Engine Journal said, "With hundreds of billions of webpages in Google’s index, you need to optimize your crawl budget to stay competitive."

You should be checking your website's crawl status at least every month or two. Check for errors and make sure everything is functioning properly. 

Mobile-friendliness is also really important for indexation, as well as regular content! 

Have you submitted a sitemap? This is a really important step that can definitely make a difference. 

Click the link for more great indexation ideas!

11 SEO Tips & Tricks to Improve Indexation

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It could simply be a result of your site’s technical structure, thin content, or new algorithm changes, but it could also be caused by a very problematic crawl error.Resolving these errors quickly will ensure that all of your target pages [...]
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Monica PiccininnoDirector of Operations

Want to learn more about search engine optimization? That's great! TechBuzNews put together a list of resources for those that want to study up! First, check out The Beginner’s Guide To SEO Basics by Moz. It's an in depth guide with ten chapters that will give you a great base of knowledge. Google also has a starter guide for search engine optimization - and they know it best! Once you're through those you can check out Search Engine Land's "What is SEO?" and the Complete Beginner’s Guide to Search Engine Optimization. Our blog also has a wealth of information. Happy reading!

How to Learn SEO in 2019 – Get Good Fast, Learn SEO Basics – 9 Rapid-Fire Resources - Technology

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The Guide consists of various aspects of search engine optimization like: If you are serious in digital marketing, then check out another well-researched guide on SEO by Search Engine Land.Another well researched and great resource for SEO basics is Buffer’s [...]
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