Try these uncommon blogging strategies
Looking for a new blogging strategy? Trying to reach more people and increase engagement? Check the stats. Search Engine Journal put together some statistics about blogging, and found that many bloggers aren't implementing the most successful strategies! For example they said, "Only 18% of those surveyed are publishing articles of 2000 words or more. Out of those who are publishing 2000+ word article, 42% say it drives strong results." Also, the frequency at which articles are posted is going down and few post more than once a week. However, 46% of those surveyed that post more than once a week said they see strong results. It's not always viable to post 2,000 word articles multiple times a week - that's why we think a healthy mix of short and long blog posts drive the best results.
Uncommon Blogging Tactics Are Highly Effective, New Study Shows - Search Engine Journal
On average, the length of the typical blog post is 1,151 words
Publish Articles More Than Once Per Week
Just 21% of bloggers in the survey are publishing articles more than once weekly.Bloggers who conduct original research are 2.9x more likely to report “strong results” compared to those who