What the best blogs have in common
What to all the best blogs have in common? The Content Marketing Institute went to find out.
They said, "Despite the challenges, brands and individuals have managed to engineer considerable success through carefully planned content strategies that owe just as much to data analytics, SEO, and UX as the desire for creative expression."
Simple navigation and a unique voice seem to be two of the most important factors. Some blogs have been able to establish themselves in saturated markets by really getting to know their target audience.
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Here's What We Learned From 50 of the Most Popular Blogs
Remember, Google’s search engine crawlers aren’t ranking your blog posts based on style and focus of the content.If you’re running a sports blog that’s primarily about basketball but recently branched out into baseball, then Google will give less importance to any new baseball-related contenRead More