Finding your voice

Have you heard the term "voice" when it comes to writing?  It's important! The voice you write with sets the tone for how your writing is perceived.  It's also what sets you apart! However, the voice in a piece of […]

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Using video in your content marketing strategy

Video is a valuable addition to any content marketing strategy.  Not only is it engaging and multifunctional, video marketing is actually proven to increase conversions.  Business.com reported, "According to a study from WowMakers, video on a landing page can increase conversion […]

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