It's definitely time to start thinking about your content strategy for 2021! Many businesses have been in survival mode all year, which is totally understandable, and planning ahead just wasn't a priority. As the year is coming to a close, […]
Are you creating content? That's a great accomplishment in itself, but that's just the first step! In order to get the most from your content, it's important to have a content marketing strategy in place. Here are two great tips […]
The quantity of content is a highly discussed topic in SEO. How much content should you be publishing? Is there such thing as too much? What are you supposed to do with old content? Search Engine Journal recently broke down […]
What exactly is SEO content and how can you start working on effective SEO content for your site?
Have you thought about your content marketing strategy during the pandemic? There are so many reasons to take a step back and re-evaluate all marketing strategies during difficult times. This doesn't mean you necessarily need to stop marketing completely, but […]
When it comes to lead generation for any B2B business, what works for one might not work for another. For instance, the strategies used to generate leads for a SaaS company might not be effective for a digital marketing agency. […]
Creating content is a MUST if you own a business. But in an increasingly digitized world where attention is a prized asset, you don’t just create content for the sake of it. You need GREAT content to rise above the […]
Whether you’ve just built a new website for your website or revamped your old one, you need someone to provide a copy, or content, for all the pages. In fact, you might even be thinking about hiring someone outside of […]
What is your content doing for you? It’s well known that content is vital to search engine optimization, but content can also help you to strengthen your relationships with your customers. Today we will be breaking down four […]
As with many things in life, content marketing is about a balance. On one hand, you want to really optimize for SEO so that you rank well and get visitors to your website! On the other hand, when those eyes […]
Not all content is the same! In fact, there are so many different types of content you could be using to drive traffic to your website. Here are three of those different kinds of content and how they help with […]
Have you heard the term "voice" when it comes to writing? It's important! The voice you write with sets the tone for how your writing is perceived. It's also what sets you apart! However, the voice in a piece of […]
There are a lot of trends on the rise for 2020, but interactive content could end up on top. Thee Digital reported, "91% of buyers are looking for more interactive content online and in 2020, content marketing will shift its focus […]
Are you with the trends? Digital marketing is all about staying current and putting out relevant content. Whether it's trendy topics or ways of sharing your content, here are some trends you should be aware of for this year. Conversational […]
Video is a valuable addition to any content marketing strategy. Not only is it engaging and multifunctional, video marketing is actually proven to increase conversions. Business.com reported, "According to a study from WowMakers, video on a landing page can increase conversion […]