The Importance of Keyword Research for Driving Website Traffic
Keyword research is one of the most important aspects of SEO. In this blog, we’ll explain what keyword research is and how you can use it to your advantage.
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A Content-First Approach to SEO
The content-first strategy is an SEO pillar that will help you rank higher, create thought leadership, and drive conversions.
SEO Lead Generation For Businesses: What You Need to Know
Every business needs to ensure they always have new clients through consistent lead generation. Effective SEO strategies can help you achieve this.
Content marketing in 2021 – looking ahead
It's definitely time to start thinking about your content strategy for 2021! Many businesses have been in survival mode all year, which is totally understandable, and planning ahead just wasn't a priority. As the year is coming to a close, […]
Two important steps when assessing your content marketing strategy
Are you creating content? That's a great accomplishment in itself, but that's just the first step! In order to get the most from your content, it's important to have a content marketing strategy in place. Here are two great tips […]
Everything you need to know about content quantity
The quantity of content is a highly discussed topic in SEO. How much content should you be publishing? Is there such thing as too much? What are you supposed to do with old content? Search Engine Journal recently broke down […]
SEO Content: A Complete Guide to Creating Content for Better Rankings
What exactly is SEO content and how can you start working on effective SEO content for your site?
Two things to consider for content marketing during COVID-19
Have you thought about your content marketing strategy during the pandemic? There are so many reasons to take a step back and re-evaluate all marketing strategies during difficult times. This doesn't mean you necessarily need to stop marketing completely, but […]
B2B Lead Generation: The Ultimate Guide
When it comes to lead generation for any B2B business, what works for one might not work for another. For instance, the strategies used to generate leads for a SaaS company might not be effective for a digital marketing agency. […]
Freelance Content Marketing Experts: The Ultimate Hiring Guide
Creating content is a MUST if you own a business. But in an increasingly digitized world where attention is a prized asset, you don’t just create content for the sake of it. You need GREAT content to rise above the […]
Freelance Copywriters: The Complete Hiring Guide
Whether you’ve just built a new website for your website or revamped your old one, you need someone to provide a copy, or content, for all the pages. In fact, you might even be thinking about hiring someone outside of […]
Four ways content can build customer relationships
What is your content doing for you? It’s well known that content is vital to search engine optimization, but content can also help you to strengthen your relationships with your customers. Today we will be breaking down four […]
Writing for your readers and your rankings
As with many things in life, content marketing is about a balance. On one hand, you want to really optimize for SEO so that you rank well and get visitors to your website! On the other hand, when those eyes […]
Three types of content you should be utilizing for SEO
Not all content is the same! In fact, there are so many different types of content you could be using to drive traffic to your website. Here are three of those different kinds of content and how they help with […]
Finding your voice
Have you heard the term "voice" when it comes to writing? It's important! The voice you write with sets the tone for how your writing is perceived. It's also what sets you apart! However, the voice in a piece of […]